Monthly Archives > February 2011

More than One Way to Skin that Social Media Initiative

We sponsored the BlogWell Conference in our hometown of Austin, Texas. Andy Sernovitz and his team put together a great conference that was chock full of presentations from Fortune 500 marketers. Two presentations, Toyota”™s Kimberley Gardiner and Texas Instruments”™ Aimee Kalnoskas, made it clear to me that there are multiple…

What a Week!

Wow!  What a week!!  When I joined Spredfast, little did I realize just how amazing our Social CRM solution really is.  In just one week, I have heard story after story of how customers are trying (struggling) to manage the overwhelming task of publishing, listening, and measuring social media.  I…