Monthly Archives > July 2012

A Deeper Dish on Social at Blogwell Chicago

I was excited to go to Chicago last week to attend Blogwell (and not just because I got to have delicious deep dish pizza).  It was my first time at Blogwell, and I walked away impressed. I”™ve been attending conferences about social media for a while now, and it”™s interesting…

Spredfast Blog

Media Convergence Signals the New Content Imperative

Last week, Altimeter Group released a new report, “The Converged Media Imperative: How Brands Must Combine Paid, Owned, and Earned Media”. The report explains the convergence among traditional paid advertising, brand owned content and channels, and social and traditional earned content. The report also maps out a checklist of success criteria to create…

Spredfast Blog

If Content is King, Visuals are His Queen

The “power” of content is a widely discussed and acknowledged topic in the social media world. And it’s one of my deepest convictions that great content is the best way to connect with customers and community members on social channels. Take a minute to reflect on the last Facebook post…

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Show us your #socialsmarts

We”™re trying something a little different at Spredfast. We aim to provide timely, useful, and compelling information via our blog, Twitter, and Facebook (for the visual learners among us, check out our hoard of infographics on Pinterest). But social in it”™s highest form is more telephone, less megaphone, and we…

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