Author Archives > Jordan Slabaugh

14 Stats to Inform Your 2014 Social Marketing Strategy

As 2013 draws to a close, brand marketers and social media strategists have the opportunity to reflect on learnings from the past year.  While no single industry statistic should stand alone in informing future plans and strategies, a broader snapshot of social network trends, social consumer behaviors and brand social…

Spredfast Blog

The Evolving Dynamics of Social for Brands

Social communications are now an ever-present pillar of marketing and communication programs for brands. But unlike traditional channels, the approaches brands take to build relationships through social are evolving at a much faster pace. What role does social have in the communications mix, and why? What impact are these efforts…

Spredfast Blog