Agencies like Mason Zimbler, Razorfish, and WCG are using Spredfast to plan, execute, and analyze social media programs for clients. Spredfast facilitates multiple use cases from building brand awareness to providing customer care and increasing sales pipeline. This flexibility benefits agencies managing social for a diverse portfolio of clients. With robust permissioning and content approval processes, Spredfast allows agencies to operate at scale while managing the risk associated with deploying larger teams.
Agency clients are becoming more social savvy and looking for insights on how social media activity is moving the dial on overall business objectives. With a number of strategic metrics captured within Spredfast, Agencies are able to optimize social programs for clients and offer insights on everything from customers to the competitive landscape.