Retail companies like Whole Foods, HomeAway, and Jason’s Deli are using Spredfast to manage social media across multiple local, regional, and corporate presences. As consumers seek increasingly tailored and localized social interactions, retailers are looking to satisfy that request while providing consistent, unified messaging. Retail customers are blanketing the web with feedback on products and retail experiences on company websites, social networks like Facebook and Twitter and increasingly on retail-focused social channels such as Pinterest.
Spredfast helps retailers listen and efficiently respond to social activity about their brand, industry, and competitors. Spredfast also enables Retailers to proactively plan and manage outgoing content. As social grows within Retail companies, incorporating everyone from the corporate social strategist to the cashier, approval pathways ensure consistent messaging. By incorporating web analytics such as Omniture and Google Analytics with an extensive set of social metrics, Spredfast helps retailers track activity from tweets to conversions.