Monitoring, Engagement, Measurement and Coordination for the Enterprise
Socially-active companies need to be aware of and engaged in conversations across all of the major social networks at all times. This can be a daunting task. Spredfast allows organizations to publish, monitor, engage, and analyze conversations across major social networks through a single platform. This allows for process, collaboration, and consistency.
Facebook engagement is a primary focus for most social businesses. With Spredfast, users can take advantage of native Facebook functionality in a way that works for enterprise companies. Spredfast users can schedule posts and respond to comments across multiple Facebook Pages and Timelines, allowing for quick amplification of content. Via Spredfast, users can also monitor activity across all of their Pages in one place, route inbound questions and support requests to the right teams, and analyze engagement effectiveness all the way down to the individual message level.
Facebook allows organizations to create customized brand experiences for Page visitors with Facebook Applications. Applications present a world of engagement opportunities for enterprise companies. But creating, managing, and updating these Applications can pose a significant challenge. With Spredfast, organizations can quickly implement and manage rich brand experiences within the same platform used to manage their overall Facebook engagement.
Twitter allows businesses to engage efficiently with their interested audience. Using Spredfast, an organization can schedule and respond to Tweets across multiple Twitter handles. Users can create Streams to monitor key terms, hashtags and influencers in their industry. Streams also pull in Social Profile data of users to allow team members to learn more about their community members before engaging with them.
LinkedIn is the largest social network aimed at professionals, with 150 million users. It is an ideal network for the enterprise companies to share industry news, job postings, and company events. Using Spredfast, organizations can schedule posts across numerous accounts on LinkedIn, as well as interact with active groups.
With 500 million registered users and 235 million active users, Google+ has experienced exceptional growth. Brands have also been flocking to the network, as 75% of the top 100 global brands have active Google+ profiles. Using Spredfast's Google+ integration, customers can manage their Google+ Business Pages. Brands can reach new audiences by scheduling posts, collaborating on content, targeting and publishing to Circles, listening for relevant conversations, and analyzing the performance of their content.
As of 2012, 4 billion videos are streamed every day on Youtube posing a unique, media rich opportunity for social companies. With Spredfast, organizations can upload videos, monitor and respond to comments, and track influencers. Companies can also monitor for mentions and tags of keywords across YouTube in the Social Inbox.
Bazaarvoice helps brands harness the power of consumer ratings and reviews, supporting over 30% of the world's largest brands. The Austin based company helps these brands improve marketing and drive sales using trusted opinions from real product owners. Using Spredfast's Bazaarvoice integration, joint customers can quickly identify their best reviews, and then amplify them on Facebook, LinkedIn, and Twitter. This allows thousands or millions of fans to read and share authentic reviews with their networks.
The effects rapid social media evolution are new social channels, novel ways of leveraging existing ones, and an audience that has countless interests and expectations. Spredfast actively works to support the most popular sites with the most significant value propositions for large businesses. We also work closely with the social networks themselves to stay current with features and functionality. Spredfast currently supports publishing and listening across XML-RPC Blogs, Flickr, SlideShare, and Pinterest.