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#SFExperience: Why Being Helpful is Better than Being Amazing

In our latest eBook, The Social Experience, we gathered insights and expert advice from today’s top brand social marketers and industry visionaries. We are sharing insights from this book here on the Spredfast Blog. Today, Convince & Convert’s Jay Baer shares why helping is better than selling.  Consumers are being subjected…

Spredfast Blog

#SFExperience: 5 Ways to Wreck your Content Marketing

In our latest eBook, The Social Experience, we gathered insights and expert advice from today’s top brand social marketers and industry visionaries. We are sharing insights from this book these insights here on the Spredfast Blog. Today, MarketingProfs’ Ann Handley shares five ways that you could be unwittingly wrecking your content…

Spredfast Blog

5 steps to leading the social pack – AT&T, REI, Whole Foods, LinkedIn share survival strategies #spredfastsecretpanel

Good things come in small packages. That was the mentality behind the Connect Roundtable last week at SXSWi. Amid the oasis of inspiration pulsing through the Austin festival, finding opportunities to hold lengthy conversations can be outright impossible. Uniting social leaders from Altimeter Group, AT&T, LinkedIn, REI, Spredfast and Whole…

Spredfast Blog