Becoming a social business isn”™t easy. It takes planning, organization and teamwork. But when established and executed well, social businesses find ways to drive business results, and win the loyalty of social users. If you”™re looking for inspiration on how to   … Full Post

As 2012 comes to a close, we’ve spent some time reflecting on success trends and benchmarks across the landscape of corporate social marketing programs – many of which were uncovered  in the 2012 Social Engagement Index Benchmark. The report, analyzing internal   … Full Post

The New Year is almost upon us and with it brings time for word of mouth practitioners to reflect on what new opportunities lie ahead. The world of digital and social has arguably opened more doors for marketers and communicators   … Full Post

We are proud to announce that Spredfast has been accepted into the Twitter Certified Products Program.  Acceptance to this program gives Spredfast a deeper relationship with Twitter, which will help us drive more innovation and value to brands as they   … Full Post