Becoming a social business isn”™t easy. It takes planning, organization and teamwork. But when established and executed well, social businesses find ways to drive business results, and win the loyalty of social users. If you”™re looking for inspiration on how to … Full Post
As 2012 comes to a close, we’ve spent some time reflecting on success trends and benchmarks across the landscape of corporate social marketing programs – many of which were uncovered in the 2012 Social Engagement Index Benchmark. The report, analyzing internal … Full Post
After a brief holiday hiatus from Spredfast Characters, we wanted to come back with a bang. Meet one of Spredfast’s sharpest, Shoma Sarkar Thomas. Shoma is the Product Marketing Manager, but read on to learn about her other passions like … Full Post