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Social Media Roundup – What’s on the Web

We wanted to take a closer look at the Social Media and Tech news that had us captivated, interested, or asking the bigger questions about our business from this week. In this edition of Social Media Roundup, we have… Big Brands Aren’t Using Twitter for Sales Mashable claims that Big…

Spredfast Blog

General Mills Brings Core Values to Social Care

General Mills has over 50 brands from breakfast cereals, to snacks, to frozen and prepared meals. Committed to quality and providing great consumer experiences, General Mills has always welcomed comments from consumers in any channel. Today, social care strategist Fred Gorrochotegui shares how the company has brought the same level…

Spredfast Blog

14 Stats to Inform Your 2014 Social Marketing Strategy

As 2013 draws to a close, brand marketers and social media strategists have the opportunity to reflect on learnings from the past year.  While no single industry statistic should stand alone in informing future plans and strategies, a broader snapshot of social network trends, social consumer behaviors and brand social…

Spredfast Blog