10 Can't-Miss Spredfast Highlights from 2015

It’s been a big year at Spredfast. From multiple product announcements to a game-changing acquisition, 2015 can be described in one word: momentous. Because it’s been a busy year for us, we’re guessing it’s been a crazy one for you, too. Now’s the time to kick back, enjoy your holiday traditions and soak up some knowledge before returning to the office refreshed and motivated.

Want to catch up on the best social news, tips, and trends you may have missed in 2015? We’ve collected our top 10 blogs for your reading—and note-taking—pleasure. Links to the goodies are in the headlines.

Stop Worrying and Embrace RTM

The beginning of the year brings prime real-time marketing opportunities thanks to multiple awards shows and the Superbowl. Brands sometimes shy away from RTM because of the high risk of hitting a false note, but our own Senior Manager of Digital Strategy discusses how to get over that fear and tweet away.

Intelligence Launch

In the spring, we continued to deliver on our smart social promise with the arrival of Spredfast Intelligence – a powerful way to deliver instant insights and empower users to transform them into action faster than ever.

Our Favorite Summer Campaigns

Summer is always sizzling in Texas and smart brands brought the heat as well. These were our six favorite summer social campaigns.

Love Wins

The Supreme Court decision on gay marriage resulted in an outpouring of hope and celebration across the US and social platforms that unite us. Here’s how brands joined in on the conversation.

Shoutlet Acquisition

In August, we were thrilled to announce the acquisition of Shoutlet, an early innovator and strong performer in social software. Both companies share a commitment to smart social innovation that drives customer success.

Promotions Launch

The Shoutlet acquisition allowed us to launch a new product – Promotions  – which enables our customers to build relevant, engaging social campaigns that collect unique customer data.

SFSummit Recap

October brought #SFSummit, our annual event bringing together the smartest minds in social. And yes, it was as inspiring and informative as it sounds. This post recaps our five biggest takeaways.

Instagram Partner Program

In November, we were named an inaugural member of the Instagram Partner Program and were proud to show off what that partnership means (and will continue to mean) for our customers.

© 2015 Creative Suitcase, LLC. All rights reserved.

Social Video Tips

Looking to emphasize social video for 2016? We covered that, too. Our webinar with the minds of Twitter, Anheuser-Busch InBev, and Edelman Digital led us to discover these video insights every social marketer needs to know.

Top 2015 Social Surprise & Delight Moments

Recently, we took a look at how the “surprise & delight” moment has transformed into much more than free swag. This is a look at how top brands took the social surprise beyond the giveaway in 2015.

Hungry for even more social trends and data-driven insights before you head back to work? Download the Smart Social Report Volume 3 to kick off 2016 the right way.

Allie Eby's picture

Allie Eby

@allie_eby
Allie is the Social Marketing Specialist, managing posting and response for Spredfast's social channels. A Kansas native, Allie loves the Jayhawks and Boulevard Tank 7. In her spare time, you can find her hiking, being overly competitive in a local kickball league and tweeting at @allie_eby.