Jaime Netzer

Jaime Netzer is Spredfast's Senior Content Marketing Manager, leading content operations. A Lawrence, Kansas native, she traded seasons for breakfast tacos seven years ago and hasn't looked back since. Also a fiction writer and journalist, Jaime tweets semi-regularly and reads constantly.

Smart Social @Spredfast

3 Ways to Make Sure Consumers Actually Care about your Content

July 12, 2018
You can’t give consumers the content you want to give them—you have to give them what they want. Here are 3 ways to create engaging content that will resonate with your audience.
Smart Social @Spredfast

How LEGO, Sephora, and The American Red Cross are Using Empathy to Drive Their Brand Communities

July 6, 2018
Marketing is so much more than just selling: it's about connecting people! See how these 3 companies are building strong brand communities with their social-first strategies.
Smart Social @Spredfast

4 Ways Brand Storytelling Can Revamp Your Social-First Strategy

June 26, 2018
Here are 4 critical rules of brand storytelling, according to Jessica Gioglio, author of The Power of Visual Storytelling.
Marketing Trends + Strategies

Blockchain Explained: What Marketers Need to Know Now

June 19, 2018
Maneuvering through the world of cryptocurrency can be overwhelming, but devising a marketing strategy that caters towards its strengths doesn't have to be.
Marketing Trends + Strategies

The International Language of Brand Love — with Claire Angus at Molson Coors

June 11, 2018
We caught up with Claire Angus to discuss how Molson Coors does brand love.
customer loyalty social media
Marketing Trends + Strategies

3 Steps to Driving Customer Loyalty through Social Media

May 30, 2018
We detail three layers of customer loyalty with details straight from our Smart Social NYC session on the topic.
influencer marketing
Marketing Trends + Strategies

Why Influencer Marketing isn't Going Anywhere

May 25, 2018
We'll explore how influencer marketing can help you reach your audience and grow your social media recognition.
Chatbots Customer Experience
Marketing Trends + Strategies

How Chatbots Can Improve Customer Experience

May 23, 2018
Can chatbots provide a great customer experience? We say yes. Here's how.
Marketing Trends + Strategies

The Best Marketing Campaigns of 2018 (So Far)

May 9, 2018
Here’s a mid-year round up of the best social campaigns from 2018 that we’re loving so far.