Jennifer Goff
How the Non-Linear Customer Journey Changes Marketing
May 26, 2017
What does the new, fragmented, non-linear customer journey mean for marketers? We explore the challenges and opportunities alike.
3 Finserv Companies Who've Mastered Content for Millennials
May 11, 2017
We've got three standout examples of financial services companies serving up content that resonates with a millennial audience.
5 Ways Brands Should Handle Negative Feedback on Social Media
April 26, 2017
Learn five critical steps to take when tackling negative social media feedback.
How to Refine your Social Media Scheduling
December 16, 2016
Social media scheduling is not a rote task—marketers must approach their publishing schedule with a strategic mindset. Here's how.
3 Bold Instagram Experiments that Just Might Pay Off
December 2, 2016
Instagram is more crowded than ever before with brand content—we've got three bold ideas for how you can stand out.
5 New Ways to Upgrade your Instagram Strategy
November 3, 2016
We’ve got five ideas to take your Instagram strategy from good to great—and even more tangible tips along the way.