Justine Braun

Justine Braun is a Senior Analyst in Research & Insights at Spredfast. Her career began in Chicago studying social data from a psychological perspective. When she’s not buried in spreadsheets, you can find her climbing rock walls, making ice cream, or rambling about female-fronted punk bands.

Social Data Insights

How to Find the Half of Brand Mentions Most Marketers are Missing on Instagram

February 6, 2018
Most marketers are missing nearly half of their brand mentions happening on social. Here's how you can make sure you're not one of them.
Social Data Insights

Infographic: What Emojis on Instagram Say About How We Feel

January 11, 2018
Our research and insights team combed through social data to unearth fascinating trends around emoji usage in 2017.
fall in canada
Social Data Insights

Fall Social Media Trends in Canada

October 5, 2017
You should work to understand all of the different cohorts within you audience and how their interests differ by geography, gender, and other demographic characteristics—data around #PSL in Canada is proof.
micro-influencers instagram
Social Data Insights

The Best Content from Beauty Micro-Influencers on Instagram

September 29, 2017
The key to succeeding as an influencer is building loyalty in the Instagram-verse, and brands can learn a lot from those who figured out that special formula.
travel instagram marketing
Social Data Insights

The Most Instagrammed Vacation Destinations of 2017

August 4, 2017
We've got a seriously fascinating preview of our brand new Smart Social Report, covering #travel on Instagram.
Marketing Trends + Strategies

How CPG Companies Handle Social Customer Care

May 23, 2017
CPG brands leave 91% of all tweets unanswered. What is the state of social customer care for the CPG industry—and what can we learn from the data?
Marketing Trends + Strategies

Predicting the Impact of Facebook’s Latest Venture into Politics: Town Hall

April 12, 2017
Learn how Facebook's new feature has impacted communication between users and their elected officials.
Social Data Insights

Instagram Posts from Women’s March Outnumber Posts on Election Day by 40,000

February 1, 2017
The massive volume of hashtags related to political causes like #WomensMarch and #RefugeesWelcome signifies the important role of social media in shaping our national dialogue.