Merrill Laufer

Merrill Laufer is a Revenue Marketing Manager at Spredfast responsible for managing high-touch customer and prospect marketing initiatives. When she’s not hosting a webinar or field event you can find her rescuing cats, in spin class, or sipping cocktails at the latest happy hour spot.

Marketing Trends + Strategies

5 Considerations for Developing Effective Measurement Framework

March 6, 2018
Building a clear and effective measurement framework can lead to a more concise read on your social media ROI.