Marketing Trends + Strategies

How Facebook Watch Will Change the Way You Watch Video

September 19, 2017
Recently, Facebook launched Watch, a new video platform that combines elements of YouTube and LIVE with traditional television. We've got all the details you need.
live event social media strategy
Marketing Trends + Strategies

4 Steps to a Successful Live Event Social Media Strategy

July 14, 2017
We share four necessary steps to ensure an effective live event social media strategy while keeping the detours to a minimum.
social monetization
Marketing Trends + Strategies

Social Media Monetization: Why Audience Focus Brings More Value

June 8, 2017
To truly understand how your investments are driving value—influencing brand health and sentiment—you must put your target audience at the center of your strategy.
live events season trends on social media
Marketing Trends + Strategies

3 Surprising Social Media Trends we Saw During Live Events Season

March 3, 2017
Market Director Sam Kilgore noticed three surprising trends during this live events season on social—we've got the details you need to shape your strategy.