LinkedIn Introduces Personalized Page Views

personalize page viewsWithin the next two weeks, LinkedIn will adjust their profile settings to scale for a global audience by releasing personalized page views. Global visitors who land on your Company or Showcase page will experience a different feed, curated exclusively for them. The new "language preference targeting" will allow visitors to see posts targeted to them and in their language.  

 

This offers brands the opportunity to not clutter the main brand page with varying content, but instead post and specify the regional audiences or language targets they want to reach. Likewise, international visitors will have a unique experience catered to their online needs. One company page reaching its entire global audience: sounds pretty awesome to us!  

 

Want to learn more about the full expanse of new features? LinkedIn covers them all in a FAQ.

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Caitlin Greenwood

@mcgreenw
Caitlin Greenwood is the Community Manager at Spredfast. With a background and passion for journalism and creative writing, Caitlin fosters engagement and builds meaningful relationships across the Spredfast social communities. Follow her on @mcgreenw for all things pop culture, social media, and snapshots of her corgi Marfa.