Social Media Insights

Gather social data and surface real-time insights to inform and shape your strategy.

Social Media Insights
Social media Insights Quote

Spredfast Intelligence is our secret weapon. It’s a jaw-dropping experience for our clients.

CEO | iStrategy Labs
Use social data to make everything you do smarter

As social media has matured, data has become more accessible, but sorting through the noise to find the right social data is a constant challenge. Once you identify a signal in the noise, understanding the value to your organization is the next step. Maybe you're looking to inform your content strategy, identify new areas of product innovation or renovation, or test a hypothesis. Maybe you need to manage a crisis, or maybe you simply want a real-time lens into your trends, your audience, or your competitors. No matter your needs, Spredfast helps you find answers to your most important questions.

Understand your consumer

Consumers are inundated with content wherever they look. To stand out and establish a real connection, it’s essential that you understand the people you care about most—who they are, what they love, and what makes them tick—so you can craft a message that resonates with them. Social data can quickly give you answers, and with four-fifths of the population using social media, you know those answers will be reliable, comprehensive, and current.

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Monitor your brand health

The smartest brand builders understand that consumer perception shapes brand reputation every bit as much as any marketing team’s efforts. Social data is an unbiased collection of information sourced from the very place where consumers spend more and more time. Keeping an eye on what consumers are saying on social about you provides a real-time lens into loyalty, satisfaction, and consumer trends alike.

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Stay on top of your competition

In order to stay ahead of your competitors, you must understand them: their strengths, their weaknesses, and their strategy. Social gives you unbridled visibility into your competitors and their customers. With the most relevant information on your competitors at your fingertips, you’ll be prepared to answer any question about them—and to predict their next move.

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Keep up with industry trends

You know who your competitors are but you don’t know your blind spots. Social data keeps you informed of any emerging market trend that could help or hurt your business goals, in time for you to make the right decisions.

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For the checklist-lovers among us:

Platform Capabilities

  • Market and industry research
  • Pooled data collection
  • Hypothesis testing
  • Competitive research and intelligence
  • Competitive analytics
  • Benchmarking
  • Audience segmentation and identification
  • Psychographics and demographics
  • Influencer and advocate identification
  • Customer research and insights
  • Brand health analytics
  • Sentiment analysis
  • Social sponsorship measurement
  • Licensing, sponsorship, and partnership identification
  • Marketing, messaging, and content strategy
  • Product innovation and adoption insights

Services for Customer Success

Spredfast's Customer Success team focuses on elevating the social marketing success of major brands and media companies. From goal and content planning, to paid strategy, to live event support and more - we've got your back when you need us.

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See it in Action

Now that you’ve seen a little bit of our platform, you might be interested in a deeper dive. Lucky for you, we know folks who can show you exactly how our platform can help shape your social success.

Take a private tour

Our integrations team works at a lightning pace to keep current with the connections our customers want most.

Business Development | Spredfast

Thanks for your interest!

We can't wait to show you what Spredfast can do. In the meantime, let us know how else we can support your social success @spredfast.

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You're the architect of your social success. Let's figure out how Spredfast can be your blueprint.