Case Study

See how TAB used data to boost engagement by 125%

Tabcorp Holdings Limited (TAB) is the leading operator of gambling and betting in Australia. The gaming company was aiming to connect with fans through real-time trends and sporting events that followers and influencers were discussing. Since TAB joined Twitter, 76% of their most popular posts were publishing after Spredfast Intelligence usage began.

See how TAB used Spredfast Intelligence to establish a daily routine of social planning and execution that led to an immediate and measurable rise in engagement.