Webinar: How to Maximize Your Digital Reporting Insights
As social media has matured, data has become more accessible, but sorting through the noise to find the right social data is a constant challenge. Once you identify a signal in the noise, understanding the value to your organization is the next step. Maybe you're looking to improve your audience engagement, inform your content strategy, or test a hypothesis. Whatever your needs are, it is becoming increasingly important to not only report on social but to also understand what is happening holistically across your marketing activities.
In this Smart Social webinar we’ll cover:
- Social reporting best practices for marketing and customer care.
- How to select the best social reporting model based on your business goals.
- The value of reporting on social activity alongside other marketing activities.
- How to bring together marketing performance data from different channels.