10 Steps to a Successful Facebook Contest

Facebook contests and campaigns are powerful ways for brands to engage with customers in social. They encourage social sharing, spur user-generated content, strengthen current relationships, and spark new ones.

This guide walks through ten critical steps for launching successful Facebook contests and campaigns, including:

  • How to choose which type of campaign to run
  • Tips for navigating legal requirements and Facebook guidelines
  • Examples of successful campaigns from major brands on Facebook
  • How you can use social data gathered from contests

Download this guide to kickstart planning for your next Facebook campaign—and to ensure it will inspire and engage your customers alike.

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